Selling A Modern Home

Can a traditional agent, or neighborhood specialist, connect buyers to a home that is architecturally disconnected from its neighborhood?

Too often, we see modern listings languish with a marketing platform that fails to reach beyond its surrounding neighborhood and/or lacks the understanding and appreciation required to successfully connect to the contemporary buyer. A swan suddenly becomes an ugly duckling.

We offer a different approach, one that celebrates modern architecture while elevating your architecturally conscious home from the ubiquitous. We apply an educated strategy to enthusiastically promote your home and the architect's vision to an ever-growing targeted audience of modern enthusiasts. The result is unparalleled exposure to the most likely domestic and international buyers.

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This is our passion

Our goal is to share, elevate, cultivate, & preserve modern architecture. Driven by our passion we have built a community of like-minded modern enthusiasts, that's inhabited by active buyers, sellers, dreamers, and the foremost architecture and design specialists.

This is our niche

For over a decade, we have continued to represent homes designed by leading architects within the modern vocabulary.  We are professionals dedicated to our craft. 
This dedication has manifested into nearly half-a-billion dollars in modern home sales. A 90% share of our overall sales volume occurs within the niche, we have privately sold 38% of our listings, and we directly produce buyers more than a typical agent.

"listModern has created an essential hub for buying and selling modern residential architecture. They have tapped into a new zeitgeist that is hungry for good design and is running from the world that gave us McMansions and sameness. As a client, I was drawn in by the integrity of the listModern brand and vision. It only made sense to connect with old modernists and transitioning trendsetters through this website service. Their deft touch will continue to help raise the value and awareness of contemporary properties.”
- Jim Burton, AIA

A Platform For Modern Homes

Most consumer real estate websites rely solely on Multiple Listing Services, which offer limited criteria for what can only be labeled as "contemporary." This creates a keyword that gets liberally applied and causes the best modern homes to be under-represented. While 10% of the market is often labeled a modern or contemporary home, only 1% of those might represent truly authentic modern architecture. It's a daunting and frustrating task for buyers to sift through the clutter, so, we do it for them.
 
Our solution was to create a platform that elevates modern homes. By performing diligent market research and manually curating the selection of modern homes available, we make it easier for buyers to find the homes they desire and schedule private showings with the experts involved. Our efforts have created a loyal and thankful audience of enthusiasts, eager to be updated about new and exclusive listings.
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Modern Homes Deserve a Modern Agent

A unique familiarity with an architect's intentions, various styles, and trademark design elements, creates a deeper understanding of the modern vocabulary. This allows us to better convey and translate the most important qualities of a home, provide educated answers, and negotiate with prospective buyers and their representatives.

Presentation is paramount

Extraordinary homes deserve to be showcased like the work-of-art they are. Maintaining high standards and working with creatives who understand how to appropriately capture architectural details, produces alluring content that is more engaging in a way that can increase the exposure and desire for your home.

 

Building relationships and growing a network

With respect and admiration, we have built a rapport with today’s leading architects. Each of our listings brings new opportunities to partner with and learn from these inspirational and visionary creatives while we promote their coveted work and improve our clients' total experience.

Beyond our relationships with local design professionals, we have a growing referral network of real estate specialists throughout the country who share a mission to elevate, promote, and preserve modern architecture. This network serves as a hub for the exchange of creative and professional practices and directly connects our listings to out-of-area clients, effectively expanding our targeted audience with a larger geographic reach.

TESTIMONIALS

PRESS & MEDIA

MODERN HOME TOUR

STORIES & INSIGHTS

Work With Us

With a depth of knowledge and authentic enthusiasm, we take a methodical approach to best prepare a modern home for the public market and convey the architect's vision to potential buyers.

Contact Us

Contact Details

listModern

Phone

(703) 298-2564

Email

[email protected]

Address

6723 Whittier Ave., #101 McLean, VA 22101

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